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Gibson Brands Strikes Again – Seeks to Acquire Cakewalk from Roland

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Logo for Gibson BrandsGibson Brands announced this week that it it has signed a letter of intent with Roland Corp. and Cakewalk, Inc. to acquire Cakewalk Inc., a music software company, for an undisclosed amount. The deal is pursuant to the successful negotiation and execution of a definitive agreement.

And with acquisition, Gibson says it will launch a new brand, Tascam Professional Software to sell the Cakewalk product line. See more on this acquisition below… [Read more…] about Gibson Brands Strikes Again – Seeks to Acquire Cakewalk from Roland

Peachtree Audio to Tap D&M Executive Andrew Clark as President

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Photo of Andrew Clark

We learned today that Peachtree Audio will name Andrew Clark as its new President, effective October 1st. Clark, a long time industry executive with experience at company’s large and small, is currently employed at D&M Group as its Global Business Team Leader, Soundbars & Speakers. He will leave his position in one week to take over at Peachtree Audio.

See more on Clark’s transition to Peachtree… [Read more…] about Peachtree Audio to Tap D&M Executive Andrew Clark as President

Ex-Niles Audio President Frank Sterns Appointed VP of Custom Installation at Sony

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BREAKING NEWS

Photo of Frank SternsWe have learned today that former President of Niles Audio, Frank Sterns, is now the Vice President of Custom Installation at Sony Corp. This new appointment, effective this week, marks a significant change for Sterns who has been consulting to a variety of primarily smaller custom integration brands for the last two years.

See more on Sterns appointment at Sony… [Read more…] about Ex-Niles Audio President Frank Sterns Appointed VP of Custom Installation at Sony

Gibson Brands Goes Looking for an Advertising Agency on AMC’s ‘The Pitch’

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Photo of Henry Juszkiewicz on The Pitch

 

Gibson Brands (formerly Gibson Guitar) announced today that CEO Henry Juszkiewicz will be featured on an episode in season two of AMC’s reality show “The Pitch.” The show chronicles the steps that rival advertising agencies go through to win new clients.

See more on Gibson’s participation on ‘The Pitch’… [Read more…] about Gibson Brands Goes Looking for an Advertising Agency on AMC’s ‘The Pitch’

Core Brands Hires New Marketing VP to Replace Starkey

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Nortek's Core Brands LogoIn an announcement considered a surprise by most in the industry – Core Brands announced that it has named Joe Roberts as VP of products and marketing. Roberts will replace Paul Starkey, the former President of Core Brands’ Elan division and, most recently, Senior VP of Marketing for the company.

See more on this surprising announcement, including comments from Starkey… [Read more…] about Core Brands Hires New Marketing VP to Replace Starkey

Apple Launches New iPhones, Stock Gets Squashed Like a Bug

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Is Apple the Victim of Unreasonable Expectations? Or Is the Reaction to Incrementalism Justified?

:Photo of iPhone 5C
Apple’s new iPhone 5C

Apple, Inc. announced on Tuesday the long-awaited update of its key iPhone 5 smartphone, only to see its stock pummeled – losing more than 2% of its value on Tuesday and another 5.44% on Wednesday as investors appeared under-whelmed by the announcement. But is this reaction fair? Has Apple lost its innovation mojo? Or is Apple the victim of unreasonable expectations?

See more on the new iPhone 5C and 5S smartphones from the market leader… [Read more…] about Apple Launches New iPhones, Stock Gets Squashed Like a Bug

What Do You Get When You Cross a Salamander with a Leon? A Powerful Furniture ‘Accessory’…

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Salamander Designs LogoOne of the hottest trends in the automobile industry over the last few years is the emergence of a whole new category of vehicle called the “crossover.” A crossover combines the capacious body design of a modified SUV (sport utility vehicle) with the enhanced handling and drivability of a car-based chassis. The result is something that doesn’t exist in either of those independent categories.

Now, Salamander Designs, Ltd. and Leon Speakers have partnered to create their own version of a crossover for our industry as Salamander launches a new line of accessory custom speakers from Leon, perfectly designed to integrate with their cabinets.

See more on this new “crossover” product from Salamander in partnership with Leon… [Read more…] about What Do You Get When You Cross a Salamander with a Leon? A Powerful Furniture ‘Accessory’…

Savant Launches Wi-Fi Universal Remote Control That Configures Itself

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Savant logoSavant Systems, LLC said today that it has launched a new Wi-Fi-based universal remote control designed with today’s media room in mind. The sleek designed remote is said to fit well in your hand and is designed to be intuitive to operate…even in a multiple sub-system set-up. Even better, when connected to a Savant control ecosystem, the remote fully configures itself – eliminating the need for complex programming routines.

See more on this exciting new universal remote from Savant… [Read more…] about Savant Launches Wi-Fi Universal Remote Control That Configures Itself

ICE Cable Has Innovation in the Box

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Photo of Big Mouth Payout bulk wire boxWe often think innovation has to be some major technological breakthrough – some amazing new mobile device…or smartwatch…or IP-enabled network controller configurator extender…or such. That’s cool…but we’re firm believers in all forms of innovation – including mini-innovations. And there are opportunities for innovation everywhere. ICE Cable, for example, says it has innovation – in the box!

See more on ICE’s innovation in the box, below… [Read more…] about ICE Cable Has Innovation in the Box

Whoa! An Elephant CAN Tap Dance

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Social Media GraphicSocial media has revolutionized marketing communications in many ways. But still, some haven’t figured out how to make it work. I often hear from companies who tell me that they don’t want their employees “wasting time” on social media – as if its only purpose is in sucking up time, or providing meaningless diversions. Smart companies recognize that, done well, social media enhances relationships with customers…and builds corporate reputations.

This week, Bloomberg tells the remarkable tale of a really old-school marketer that has figured out how to use social media to turbo-charge their relationship with customers and generate real sales. An amazing lesson that we can all learn from: elephants really CAN tap dance!

Learn how one marketer used social media to turbo-charge their sales…

[Read more…] about Whoa! An Elephant CAN Tap Dance