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You are here: Home / Archives for Consumer Trends

Consumer Trends

Inflation Impact: November Consumer Sentiment Drops to 10-Year Low

November 15, 2021 by Ted Leave a Comment

Logo for Index of consumer sentiment from the University of Michigan

In spite of the fact that the economy is continuing to grow as it powers away from the days of COVID shutdowns, a preliminary November reading of consumer sentiment shows a dramatic drop to a 10-year low, as consumers fret about growing inflation. While economists have long warned that transitory inflation would be a temporary part of our overall economic recovery, consumers are clearly concerned that this inflation may be hanging around for a while and it is already crimping their lifestyle.

Learn what the University of Michigan chief economist had to say about this result

[Read more…] about Inflation Impact: November Consumer Sentiment Drops to 10-Year Low

Filed Under: Consumer Trends, Economic Trends, News, Research, Survey Tagged With: consumer sentiment, Index of Consumer Sentiment, University of Michigan

Amazon Founder Bezos No Longer the World’s Richest; You Should Be Concerned

August 4, 2021 by Ted 6 Comments

[Photo: Gutierrez/Associated Press]

Last Friday, Amazon founder and now former CEO Jeff Bezos woke up the richest man in the world. He has been the richest man in the world for quite some time now. Yet when he went to bed Friday evening, he was no longer. And the reason that’s so should serve as a warning to you and all of us in the tech biz in 2021.

See why you should take warning from the Jeff Bezos situation

[Read more…] about Amazon Founder Bezos No Longer the World’s Richest; You Should Be Concerned

Filed Under: Consumer Trends, Financial, Management, News, Strategy Tagged With: Amazon, e-Bay, Etsy, Jeff Bezos, Pinterest, Wayfair

After Strong 2020, Researchers Project Further eCommerce Growth in 2021

July 7, 2021 by Ted Leave a Comment

Sonos for sale on Onkyo USA before closing
Sonos for sale on Onkyo USA before it closed

In 2020, the year of COVID-19, there was much death and devastation in the U.S. and around the world. But one business segment soared during the pandemic as a result of local municipalities and states around the country putting their citizens into 24/7 lockdown at home – and that business was eCommerce. With in-person retail stores closed by local government orders, consumers had no option but to shop online to obtain the things they needed.

So what do experts expect will happen to the growth rate for eCommerce in 2021, now that all states have removed most or all of their restrictions and in-person retail stores are all open for business? You might be surprised…

See the latest forecast for eCommerce growth & Total Retail growth in 2021…

[Read more…] about After Strong 2020, Researchers Project Further eCommerce Growth in 2021

Filed Under: Consumer Trends, Economic Trends, Retailers, Sales Tagged With: ecommerce, retail

How Big is Amazon in E-Commerce? Bigger Than You May Realize

June 24, 2021 by Ted Leave a Comment

Amazon logo on sign

In new data from market researcher eMarketer, we learn more details on just how well e-commerce sales are doing both overall and for specific players such as Target and Amazon. It is pretty well known that as the pandemic rolled out in early Spring of 2020, Americans were thrust into quarantine and a 24/7/365 existence at home. This caused many to order their supplies from online retailers, even those consumers who had not previously ever purchased online before. Clearly, COVID was horrible for America (and the world) but good for the e-commerce business.

All online retailers did well, with companies like Walmart and Target seeing their e-commerce operations really gain some traction. But did some do better than others? Oh yeah…

See more on the current state of Amazon and e-commerce

[Read more…] about How Big is Amazon in E-Commerce? Bigger Than You May Realize

Filed Under: Consumer Trends, Dealers, News, Sales, Statistics Tagged With: Amazon, e-commerce, ecommerce, Target

Congress Prepares to Regulate Big Tech, Yet They Top ‘Most Trusted Brands’ Poll

June 18, 2021 by Ted Leave a Comment

>Learn How to Improve Consumers’ Trust in Your Brand

Many political observers have declared the end of bi-partisanship, as the political right and left seem further apart than ever before in the history of the country. Yet there is one area where both parties agree, it is time to rein in the big tech players. Ironically, in a new poll of the 15 most trusted brands in the world, we find a lot of tech represented – including some of the Big Tech players. Is Congress out of step with the American people? And how important is “trust” to a company or brand anyway?

See the most trusted brands & how to improve yours…

[Read more…] about Congress Prepares to Regulate Big Tech, Yet They Top ‘Most Trusted Brands’ Poll

Filed Under: Brands, Consumer Trends, Management, Marketing, News, Statistics, Survey Tagged With: trust

US Consumer Media Usage Hits All-Time High in 2020; What Happens Now?

June 8, 2021 by Ted 1 Comment

Consumers media usage - Watching TV

Whether you are a manufacturer designing tech gear for the residential market, or an integrator designing systems for your client’s homes, it can be helpful to better understand how they wish to use the gear or systems to consume media content. New statistical research shows that – no surprise – the average daily time U.S. consumers spent consuming media hit an all-time high in 2020…the year of COVID-19. You probably already knew this fact or at least suspected it to be the case. Now the data is in and between digital media and traditional media, the average consumption moved up by almost an extra hour a day.

But what you likely don’t know is – which specific media category saw increased use, which specific media category saw decreased use? And, most importantly, what happens now?

See the latest data forecasting of consumer media consumption…

[Read more…] about US Consumer Media Usage Hits All-Time High in 2020; What Happens Now?

Filed Under: Consumer Trends, Media, News, Research, Statistics Tagged With: media

New Insights on Americans Expectations for Post-Pandemic Life & Work

May 26, 2021 by Ted Leave a Comment

Americans expectations for the post-pandemic include ditching their masks

What a Difference a Year Makes!

New research from global researcher IPSOS and published by Quirks shows Americans are anxiously anticipating the post-pandemic period with a strong desire to reconnect with a ‘normal’ lifestyle. What do they crave? In some cases, the answer to that is predictable – and in other cases the answer is a surprise. But I found one thing interesting, the mood of their answers changes dramatically when Americans are asked about the topic of returning to work.

See the latest data on Americans expectations for the new ‘normal’

[Read more…] about New Insights on Americans Expectations for Post-Pandemic Life & Work

Filed Under: Consumer Trends, Statistics, Survey Tagged With: consumer, consumer sentiment, COVID-19

February Housing Starts in Double-Digit Drop

March 17, 2021 by Ted Leave a Comment

new home under construction, a housing start

The 2nd Month of Decline; Is Housing Turning?

In the latest government data on new residential construction, housing starts dropped in February by 10.3%. This is the second month-in-a-row that starts dropped, after falling 6% overall in January.

So what do analysts think this downward cycle means? Is the housing construction segment beginning a period of contraction?

See what is happening in housing starts…

[Read more…] about February Housing Starts in Double-Digit Drop

Filed Under: Consumer Trends, Economic Trends, News Tagged With: housing starts, residential construction

Consumer Optimism: Americans See a Light at the End of the COVID Tunnel

March 4, 2021 by Ted Leave a Comment

Axios logo

A new Axios-Ipsos poll has shown a marked turn towards more consumer optimism in American’s attitude about the condition of their lives under COVID. They are becoming dramatically more hopeful as the administration takes actions to step-up the availability of vaccines.

See the latest poll data on consumer COVID sentiment…

[Read more…] about Consumer Optimism: Americans See a Light at the End of the COVID Tunnel

Filed Under: Consumer Trends, News, Statistics, Survey Tagged With: consumer sentiment, Coronavirus, COVID-19

The Dizzying Drop of Traditional TV in 2020 Cord Cutting

January 28, 2021 by Ted Leave a Comment

Photo of man cutting cord

New data shows that consumer content consumption trends are changing dramatically…and at a quickening pace. Fresh reports from eMarketer and separately from Axios show that people are unplugging from traditional cable and satellite TV in huge numbers. If traditional pay TV is losing, who is winning? And what does this mean for the Tech industry?

See the latest data on consumers cord cutting…

[Read more…] about The Dizzying Drop of Traditional TV in 2020 Cord Cutting

Filed Under: Consumer Trends, Industry Trends, Media, News, Statistics, Tech Trends Tagged With: cord cutters, pay TV, streaming, streaming video

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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