Toshiba Corp. announced late yesterday that it has decided to exit the TV business in all export markets, including North America. The move shocked some, but those who follow the trends in the TV business were not surprised at all as Japanese manufacturers have struggled to maintain viability in a low profitability category with declining demand.
Strategy
SOL Republic Signs Promotion Deal with Pro Golfer Tiger Woods
SOL Republic announced today that it has signed PGA pro golfer Tiger Woods to promote its brand of headphones and speakers. One of the most successful pro golfers of all time, Woods is an 11-time PGA Tour Player of the Year and has won 14 major golfing events.
See more about this endorsement deal… [Read more…] about SOL Republic Signs Promotion Deal with Pro Golfer Tiger Woods
Irony: Apple Reports Historic Fiscal Quarter Results – Sony Announces More Layoffs
Two rather significant news stories emerged today – one about Apple’s amazing Q1 fiscal results and the other about Sony’s troubled mobile division – and we couldn’t help but notice an incredible irony. In a way, it’s almost a tale of two CE industries.
See more on the incredibly irony of today’s top news stories… [Read more…] about Irony: Apple Reports Historic Fiscal Quarter Results – Sony Announces More Layoffs
Content Marketing – The Most Powerful Marketing Tool You’re Not Using
From The Stratecon Group
Marketing as we know it has changed dramatically over the last ten, even five years. Many new tools have emerged – most right at your fingertips. And yet…from what we’ve seen…most TECH companies have ignored these trends and continue to plod along with their traditional, increasingly less effective, old-school marketing methods. We explore the most powerful of these new tools – content marketing – and give you some insight into how you can take advantage of it to drive your results.
Learn more about Content Marketing… [Read more…] about Content Marketing – The Most Powerful Marketing Tool You’re Not Using
Nortek Acquires Anthro Corporation
BREAKING NEWS
Nortek, Inc. announced today that it has acquired Anthro Corporation through its Ergotron division. Anthro makes and designs a range of technology furniture. Nortek said that it financed the purchase using cash on hand and its existing asset-based lending facility.
See more on this acquisition… [Read more…] about Nortek Acquires Anthro Corporation
SpringDeck Appoints Aim High Audio; Launches Innovative ‘Test’ Program
Spring Deck, LLC (SpringDeck) made two significant announcements this week – one sales-oriented, and the other service-oriented. First, the company announced plans to begin hiring sales representative companies around the United States to sell its unique sales presentation software and app to custom integrators. Second, the company announced a new “pilot” or test program, offering an affordable way to access their large database of vendor marketing materials.
See more on these two new unique initiatives… [Read more…] about SpringDeck Appoints Aim High Audio; Launches Innovative ‘Test’ Program
GoPro Stock Hit Hard As Word of New Apple Patent Leaks
GoPro, Inc., the specialty manufacturer of sports-oriented cameras and camcorders, saw its stock plummet 12% in just one day on Tuesday when word leaked out of a new patent awarded to Apple, Inc. that appears to be for a remote control camera system. Although there was no official announcement from Apple about the product, word about the patent and its possible impact on GoPro spread around Wall Street like wildfire.
See more on this dramatic repricing of GoPro based on a future Apple product… [Read more…] about GoPro Stock Hit Hard As Word of New Apple Patent Leaks
SpringDeck Partners with Relidy to Offer New Solution to Integrators
SpringDeck, a sales presentation software company, has partnered with Relidy Marketing to offer integrators a new service that will help them showcase products on their website in a way that will ensure they retain ownership of the prospect/customer. The service is all-new and only available through this partnership.
See more on how SpringDeck and Relidy help integrators serve…and keep…their customers… [Read more…] about SpringDeck Partners with Relidy to Offer New Solution to Integrators
DOW Electronics Expands Into TX & OK via Acquisition of Eagle Distributors
Tampa, FL-based DOW Electronics, Inc. announced this week that it has reached “an agreement in principle” to acquire Eagle Distributors, LLC of Kenner, Louisiana. The deal, which represents a rather dramatic expansion of DOW’s geographic reach, is expected to close by mid- to late-February.
Learn more about this surprising announcement out of Florida… [Read more…] about DOW Electronics Expands Into TX & OK via Acquisition of Eagle Distributors
Future Ready Solutions Launches a New Kind of Connectivity Supplier
Adds Kordz to Its Line-Up of Select Connectivity Solutions
On the eve of the 2015 Consumer Electronics Show we received the announcement of the launch of a new kind of connectivity supplier called Future Ready Solutions (FRS). Launched by Bodley & Associates founder Eric Bodley, we have learned that FRS is a distinctly different kind of company – sort of a hybrid really – seeking to set the standard as your preferred provider of mission-critical connectivity solutions.
