In new research from Flurry Analytics, Apple clearly won the battle for holiday shoppers smartphone dollars. Based on activations of smartphones and tablets during the period of 12/19-12/25, Apple took a healthy 44% bite out of the market…well ahead of second place finisher Samsung (21%), who has struggled in the wake of a battery-blowup scandal. But when compared to last year…some surprises emerge.
market research
New Size & Scope Survey Results Released at CEDIA 2016
As is their normal practice, CEDIA released selected results from their 2016 Size and Scope of the Residential Electronic Systems Market survey in their booth during CEDIA 2016. The presentation this year, like last year, was made by Dave Pedigo. However, unlike last year, this year Pedigo has been put in charge of market research, a post that has been open since Erica Shonkweiler left some time ago.
Last year, we reported on the some of the surprising results from the survey. Some of those results were so surprising, they were unbelievable – and even Pedigo agreed with us that some didn’t appear proper. This year? Some of the results, if accurate, could be troubling.
See the results CEDIA shared with members at CEDIA 2016… [Read more…] about New Size & Scope Survey Results Released at CEDIA 2016
QR Codes are Quite Popular with Electronics Shoppers
New research from market researcher The Nielsen Company conducted just this month (May 2012) shows that those QR (quick response) codes are popular with shoppers in many different types of stores. But these codes are most popular with smartphone-equipped shoppers at electronics stores according to this latest research. Why? [Read more…] about QR Codes are Quite Popular with Electronics Shoppers
NPD Says Consumer Electronics Sales in 2011 at $144 Billion Are Down
<February 15, 2012> The NPD Group, a Port Washington, New York-based market research company said on Monday that total consumer electronics sales including both hardware and consumables, fell .5% to come in at a total of almost $144 billion. NPD’s data represents retail sales that the organization collects from retailers and totals. [Read more…] about NPD Says Consumer Electronics Sales in 2011 at $144 Billion Are Down