I first told you about the remarkable new form factor for OLED TVs back in 2019 when LG showed a rollable OLED technology concept (along with a separate bendable OLED technology as well). It was an interesting concept and resembles a simple sideboard cabinet in which the screen rolls up out of the cabinet like a motorized shade – only rolling up. LG had shown it more as a concept piece back at the 2019 CES – a demonstration of the technology, but not a real product at that time.
Now, rollable OLED TV is for real.