You don’t have to hire an expensive Search Engine Optimization (SEO) expert to make a meaningful improvement in your website’s ranking on a search engine results page. See the cover story in this month’s issue of Residential Systems Magazine by Ted Green on the five simple steps you can take that will propel your website to the top of the Google (or Bing, or Yahoo, or Ask) results page.
Ted Green
ResiWeek #4 Talks McIntosh, Sharp, & Control
We participated this week in ResiWeek, a new podcast centered on the residential integration market from the good folks over at AVNation.tv. Hosted by Tim Albright, guests this week included CEDIA’s Vin Bruno, Clare Controls’ Delia Hansen, and Strata-gee editor Ted Green. Topics included many hot stories of the day, including: McIntosh’s decision to sell products online, Clare Controls scoring a big deal with a builder, and the continuing drama at Sharp.
Check it out below…
Our Editor Makes Guest Appearance on AVWeek’s New Residential Webcast
Strata-gee.com editor Ted Green made a guest appearance on AVWeek’s new webcast called AVWeek Special: Residential. Just the second episode of this all-new, residential industry-centric webcast, host Tim Albright led an industry panel that, in addition to Green, included Heather Sidorowicz, Steven Brawner, and Todd Anthony Puma commenting on several hot stories of the day.
More on this new webcast, including a link so you can see it for yourself… [Read more…] about Our Editor Makes Guest Appearance on AVWeek’s New Residential Webcast
Thank YOU
I wanted to pause for a moment to say thank-you. Thank-you to my family, friends, clients, and sponsors. You all make this…possible. [Read more…] about Thank YOU
Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy
Be sure to see the cover story in the June issue of Residential Systems magazine titled Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy by Strata-gee’s own Ted Green. This article introduces readers to the top tools of marketing to market your tech company today.
What are these top tools? Read more below… [Read more…] about Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy
Strata-gee Editor Ted Green is Guest Panelist on AVWeek
AVWeek, a weekly audio/video webcast on AV industry news from AV Nation invited Strata-gee.com editor Ted Green to participate as a guest panelist last Friday. The group discussed several of the AV industry’s most recent news stories including Harman’s acquisition of software company, a new AVNu Alliance product, Via founder Randy Stearns leaving, and more…
Get the link to view/listen to the webcast here… [Read more…] about Strata-gee Editor Ted Green is Guest Panelist on AVWeek
Content Marketing – The Most Powerful Marketing Tool You’re Not Using
From The Stratecon Group
Marketing as we know it has changed dramatically over the last ten, even five years. Many new tools have emerged – most right at your fingertips. And yet…from what we’ve seen…most TECH companies have ignored these trends and continue to plod along with their traditional, increasingly less effective, old-school marketing methods. We explore the most powerful of these new tools – content marketing – and give you some insight into how you can take advantage of it to drive your results.
Learn more about Content Marketing… [Read more…] about Content Marketing – The Most Powerful Marketing Tool You’re Not Using
3 Steps to Building a Smarter Strategy
From our sister website – The Stratecon Group
As you likely know, the tag line for The Stratecon Group is Strategic Concepts in Marketing. Strategy is a big part of what we do. In fact, if you were to view Stratecon founder Ted Green’s LinkedIn profile, you would see that 2 of the top 5 endorsements are for strategy (#1 Marketing Strategy and #4 Strategy). Because of that, at cocktail parties…at the grocery store…on tradeshow floors…I am often asked how a company can come up with a great strategy.
See more on the key steps towards a stronger strategy… [Read more…] about 3 Steps to Building a Smarter Strategy
A Subscriber Phone Call: ‘You’re Compromising Your Credibility’
It was a very uncomfortable phone call. The caller? A longtime subscriber to Strata-gee.com’s newsletter, who is also a fairly well-known industry personality. He was passionate. He was adamant. He was fired-up. We had blown it – he told editor Ted Green – and in so doing, had called our very credibility into question.
How had we blown it? See more below… [Read more…] about A Subscriber Phone Call: ‘You’re Compromising Your Credibility’
What Did He Say?!?! Strata-gee.com’s Ted Green Featured on AVWeek Netcast
For those of you familiar with AVNation’s AVWeek netcast or podcast, you are used to witty repartee as guests discuss various topical issues that are meaningful to the AV industry. And this week’s Episode 99 It’s a Fun LinkedIn, was no exception.
But one thing was different about this week’s issue – it featured an AVWeek newbie…Strata-gee.com’s very own Ted Green.
See more on the interesting topics they discussed where you can hear the podcast for yourself…
[Read more…] about What Did He Say?!?! Strata-gee.com’s Ted Green Featured on AVWeek Netcast